Got a brilliant idea that’s currently simmering in your brain like a pot of bone broth? We’ll sit down (virtually, with tea) and nail the "what," "who," and "how." From identifying how to scale your expertise to outlining the content we’ll use to do it, I provide the digital product strategy that turns abstract ideas into a blueprint for a program people actually want to follow.

This is where I make sure your digital creation actually works. I handle the platform setup, tame the learning management system (LMS), prepare the membership onboarding workflows, and integrate the payment gateways. I ensure the tech talks to the email list, the email list talks to the course, and nobody has to cry (or stress-eat a bag of kale chips). It’s like digital feng shui, but with more API keys.

Let’s talk copywriting. The kind that does more than just fill a page. I specialize in SEO-optimized sales page copywriting for courses and digital offers, so your ideal students can actually find you (and want to enroll). Need emails that sound like you and still nudge people toward the “sign up” button? I create email funnel copywriting with subject lines that get opened and content that guides your people from intrigued to enrolled, without sacrificing authenticity. For launch season (or, honestly, any season), I write social media promo copywriting that draws in your audience with the energy of your work, not the ick of a marketing bro.

On launch day, while you are hyperventilating (optional, but common) or sipping herbal tea (preferred), I am manning the control tower. I monitor the cart, troubleshoot the user errors, and ensure the student onboarding is smoother than your best nutrition workshop. You step onstage to take a bow (and the credit).